Choosing the right domain name from different extensions for the business is big challenge these days. Most business runner rush to choose a domain name for their business only to realize that they have made the wrong choice. If the domain name is wrongly choose, then it can be a big hassle to switch later on without hurting the brand and search rankings in the internet.
Below are some of the tips to choose domain name before to start the new website for new/old business.
- .COM domain extension is best for all
The .com top level domain (TLD) is the most well-known domain name extension. You cans see the .com keyboards have a built-in .com button in most smartphones.
People are handy and confident with the .com domain. It became easy to type, easy to remember while typing. So its better to avoid the risk and choose .com domain .
- Better to use keywords in domain name
Search engine rankings for any website is most important these days. Keywords play biggest role in search engine rankings. Having a keyword in the domain name can be very helpful for any website to rank higher in Google and any other search engine tools.
3. Choose domain easy to pronounce and spell
The chosen domain name should be easy to pronounce and spell. We may loose our traffic due to the typing mistake by the website visitor.
Some time if you are in a public place without a your business identity /visiting card, then you can easily share your website name and know that the other person will be able to easily remember the short and sweet name.
- Always choose short one
It would be good to idea to keep the domain name short and sweet ideally under 15 characters. Longer domain names are hard to remember, and they are also prone for more typos.
- Select brandable name
With millions of websites on the internet, you want to make sure that your domain name is unique and brandable so that it stands out in your readers’ mind.
You should look at other business websites in your industry to see what kind of names they’re using. This will give you an idea of what’s acceptable, and it will also prevent you from accidentally using a trademark domain name.
Brandable domains are short, catchy, and easy to pronounce.
Choosing a brandable domain also makes it easy when it comes to finding available social media usernames.
- Avoid Hyphens at all cost
While it can be tempting to choose a domain name with a hyphen just because it has your preferred keywords, we always recommend avoiding hyphens at all cost.
Hyphens can be a sign of spam domains, and you don’t want your business to be associated with that.
Hyphenated domains are also prone to more typos. Often your users will forget to add the hyphen and end up on your competitor’s website.
- Avoid Double Letters
Another thing we advise our clients is to avoid domain names with doubled letters because it increases your chances of losing traffic to typos.
For example, a domain like businesssetup.com will be more prone to typos and result in lost traffic.
Most domain name generators or business name generators are not smart enough to avoid doubled letters, so it’s a very important thing that you must keep in mind when choosing the domain name for your website.
We hope that you found these tips useful. Don’t forget to use these best practices when using Nameboy’s domain name generator to choose and register the right domain name for your business.
Good luck with your business 🙂